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Maison Saint Aix recrutement

Social Media Planner & Copywriter H/F Maison Saint Aix

Jouques - 13
CDI
Résumé de l'offre
  • 33 000 - 35 000 € / an
  • 🏠 Télétravail partiel
  • Bac +3, Bac +4
  • Bac +5
  • Agriculture • Pêche
  • Distribution • Commerce de gros
  • Exp. 1 à 7 ans

Les missions du poste

Job Overview :
We are looking for a creative, proactive, and versatile Social Media Planner, & Copywriter to join our marketing team. In this hybrid role, you will BE responsible for developing and managing our social media channels and content while also engaging with our community online.

Additionally, you will BE tasked with writing compelling PR and media content, such as press releases, articles, and blog posts, to help amplify our brand message.

This is an exciting opportunity for someone who thrives in a fast-paced environment and is passionate about crafting engaging content across various channels to increase brand visibility, engagement, and audience loyalty.

Key Responsibilities :

Social Media Planning & Content Creation :
- Develop and manage the monthly social media content calendar for all platforms (Instagram, Facebook, LinkedIn, Pinterest, TikTok, etc.)
- Create a variety of content types, including posts, graphics, stories, videos, polls, and quizzes that align with our brand and marketing initiatives.
- Coordinate with internal teams (marketing, event, partnership, design, and product) to ensure content is aligned with company objectives, promotions, and campaigns.
- Monitor trends, industry news, and competitor activity to stay up-to-date and inform content strategies.
- Schedule posts and ensure timely and consistent publication across all platforms.

Community Management & Engagement :
- Act as the primary point of contact for engaging with our social media followers, responding to comments, messages, mentions, and inquiries while maintaining a consistent and authentic brand voice.
- Foster a positive and interactive online community by encouraging conversations, responding to feedback, and managing online discussions.
- Increase engagement through strategic use of interactive content such as polls, contests, Q&As, and community-building initiatives.
- Monitor community sentiment and escalate significant issues to appropriate teams as needed.
- Track and analyze engagement metrics to assess the effectiveness of community-building efforts and adjust strategies accordingly.

PR & Media Content Creation :
- Write, edit, and proofread press releases, media articles, blog posts, and other communication materials for media outreach.
- Develop story ideas and angles that align with our brand narrative and resonate with target audiences.
- Collaborate with the marketing team (digital, events, partnerships, product etc.) to create content that supports media campaigns and product launches.
- Ensure all content is consistent with the company's tone of voice, brand guidelines, and messaging.

Media Outreach Support :
- Work with the marketing team to tailor press materials for media outlets, ensuring the messaging is newsworthy and relevant.
- Assist in drafting pitches and background materials for journalists, influencers, and media contacts.

Content Strategy & Research :
- Conduct research on industry trends, competitor activities, and media landscape to identify opportunities for compelling content.
- Stay up-to-date with the latest media trends, PR strategies, and content marketing practices.

Cross-Functional Collaboration :
- Work closely with internal teams (marketing, events, partnerships, product, etc.) to gather insights and information needed to create accurate and impactful content.
- Contribute to broader marketing initiatives by aligning PR and social media content with overall marketing strategies and campaigns.
- Provide support to the Marketing & Sales team as needed in creating and updating presentations using tools like Canva and PowerPoint.

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Le profil recherché

Qualifications :
- Proven experience in social media management, content creation, and community management (minimum 3 years).
- Proven experience in copywriting, PR writing, or media content creation (minimum 3 years).
- Strong writing, editing, and proofreading skills with an eye for detail and consistency.
- In-depth understanding of social media platforms, trends, and best practices.
- Ability to create persuasive and engaging content tailored to various audiences and media outlets.
- Excellent communication and interpersonal skills, with a knack for engaging and building relationships with followers and media contacts.
- Strong organizational and multitasking skills with the ability to manage multiple projects in a fast-paced environment.
- Proficient in using social media management tools (Swello, Notion, Hubspot, Business Manager...) and analytics platforms (e.g., Google Analytics).
- Familiarity with SEO best practices and media outreach tools (e.g., Cision, PRWeb) is a plus.
- Bilingual (English & French)

Preferred :
- Experience with graphic design or video editing software (e.g., Adobe Creative Suite, Canva) is a plus.
- Knowledge of the industry or market relevant to the company's products/services.
- Experience working with media teams, influencers, or in influencer marketing is a plus.

Bienvenue chez Maison Saint Aix

About Us :

Born from an exceptional terroir in the heart of Provence, Maison Saint Aix was founded 15 years ago by Eric Kurver with the ambition of producing the best possible Rosé.

The iconic cuvée "AIX" was born-named after the eponymous capital of Provence.
In recent years, the AIX brand has experienced strong growth : IT is now distributed in over 50 countries through a selective distribution network.

IT is particularly present in fine dining establishments and prestigious hotels around the world.
Our company is entering a significant phase of development, with the launch of new products and the opening of new markets.

Infos complémentaires

We offer a high-quality experience in a dynamic environment and a festive industry.

Our teams are young, constantly evolving, and ambitious !

Social Media Planner & Copywriter H/F
  • Jouques - 13
  • CDI
Publiée le 10/04/2025 - Réf : 3103573/22329715 PMSRP/13J

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