Junior Brand Manager Jdtw H/F Brown-Forman France
Paris - 75 CDI- Bac +5
- Distribution • Commerce de gros
Les missions du poste
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Meaningful From Day One
Reporting to the Senior Brand Manager you are responsible for monitoring the performance of the brand and the excellence of the implementation of operational projects, by interacting with all internal & external service providers for Jack Daniel's family of brands (with a branded house approach including Jack Daniel's Tennessee Whiskey, Jack Daniel's family of super-premium expressions). You manage and monitor the marketing budget within the dedicated envelope.
This is an office/hybrid role (4 days a week in the office).
What You Can Expect
- Have a comprehensive knowledge of the market and its main players by regularly analyzing the competitive environment and emerging trends in the market.
- Analyze the performance of the brand (sales, advertising impact...) to identify gaps and new business opportunities, propose corrective measures and implement action plans, cooperating with Brand & Business Insights team.
- Participate in the elaboration of the annual marketing plan in collaboration with the brand team members and other departments (Sales, BBI, Finance, Trade Marketing...).
- Define the KPIs and objectives of key actions/activations in charge.
- Develop and implement activation plans in close collaboration with the different local teams (esp. Trade Marketing), demonstrating a strong curiosity for off-trade, on-trade and e-commerce channels.
- Ensure adequate management and coordination of external agencies.
- Manage and monitor the brand A&P budget daily.
- BE the ambassador of Jack Daniel's brand internally and externally and represent France in international meetings.
- Inform the local Leadership Team.
What You Bring to the Table
- Masters Degree (M.A., MBA or Equivalent); Marketing.
- 3 years of experience (including internships) in Brand Marketing, Operational Marketing or Trade Marketing on premium consumer goods, ideally spirits. Affinity with luxury goods is a plus.
- Good communicator and great interpersonal skills.
- Versatile : ability to perform various tasks and adapt to situations, with a strong can do' spirit'.
- Collaborative and solution-seeker : likes to work in a non-hierarchical team.
- Analytical, reliable and organized.
- Curious and autonomous.
- Passion for brand, real appreciation of experiential marketing and sensitivity to cultural trends.
- Fluent in French and English.
- Experience of market analysis (Nielsen/Circana), agency and budget management.
- Digital savvy and good knowledge of digital ecosystem.
Who We Are
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
What We Offer
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
#jackdaniels
Requisition Type :
Salarié
Management Level :
Professional
Global Job Level :
P5
Number of Openings Available :
1
Bienvenue chez Brown-Forman France
CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS :
If you currently work for Brown-Forman, please apply by clicking the Careers icon on the Workday portal.
Hellowork a estimé le salaire pour ce métier à Paris
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Estimation basée sur les données INSEE et les offres d’emploi similaires.
Estimation basse
40 400 € / an 3 367 € / mois 22,20 € / heureSalaire brut estimé
53 200 € / an 4 433 € / mois 29,23 € / heureEstimation haute
68 800 € / an 5 733 € / mois 37,80 € / heureCette information vous semble-t-elle utile ?
Merci pour votre retour !
- Paris - 75
- CDI
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