Head Of Regional Growth Operations H/F Betclic Group

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WE ARE BETCLIC

Betclic is an online gaming and tech company that stands out for its dynamism and ambition. Driven by the energy of a fast-growing, multicultural, and international team, IT is a leader in sports betting across multiple countries. Every day, Betclic strives to provide its players with an optimal entertainment experience-safe, responsible, and supported by cutting-edge technology.

With its headquarters in Bordeaux, Betclic has 1,300 employees spread across five countries (France, Malta, Poland, Portugal, and Ivory Coast), operating in a hypergrowth environment. Here, every day is a new challenge in a modern and dynamic setting.

At Betclic, we strongly believe that innovation comes from diversity and inclusion, and that every talent has a place. We foster a caring and stimulating work environment where everyone can thrive and contribute fully to our collective success.

Are you passionate about sports and tech? Do you want to take on challenges and shape the future of online gaming? Join the Betclic adventure !

ENTER THE GAMEAs Head of Regional Growth Operations, you will BE responsible for driving activity growth by ensuring our promotional initiatives are both strategically aligned with business goals and adapted to local market dynamics. Leading a team of Regional Growth Managers, you will need to balance long-term vision with hands-on execution, ready to roll up your sleeves and make things happen on the ground.

Success in this role will require strong coordination between local marketing teams and our central CRM, Acquisition, and Product teams based in Bordeaux, ensuring that our operations are data-driven, impactful, and effectively executed to keep our players engaged and excited. You will act as the bridge between local market expertise and central strategy, identifying key market insights, structuring them into actionable plans, and ensuring each region has the right tools and support to maximize performance.

To succeed, you will need an agile mindset, the ability to juggle multiple priorities, and the flexibility to adapt quickly in a fast-moving industry. You are a strategic thinker with a drive for action, equally comfortable leading high-level discussions, and diving into the details to get things done. A strong business acumen, a structured approach to leveraging local market insights, and the ability to turn knowledge into action will BE key to driving sustainable growth and performance.

YOUR ROLE WITHIN BETCLIC

Plan and drive regional growth plans at scale
- Define and implement a scalable framework, ensuring that local market initiatives are aligned with business objectives and commercial priorities across all regions.
- Plan and oversee the execution of promotional activities and operational initiatives, ensuring plans are aligned to local specificities while maintaining global consistency where needed.
- Establish clear performance tracking processes, ensuring that market trends, competitive landscape, and player behaviors are systematically analyzed and acted upon at both local and global levels.
- Work closely with data analytics teams to ensure that Regional Growth Managers have the right insights, KPIs, and measurement tools to optimize their strategies efficiently.

Bridge local markets & central teams
- Act as the key liaison between local marketing teams and central CRM, Acquisition, and Product teams based in Bordeaux, ensuring alignment and strong collaboration.
- Translate central growth initiatives into effective local execution plans, ensuring that each market has the right tools, offers, and strategies to succeed.
- Provide structured feedback loops from local teams to central stakeholders, ensuring that local market insights are acted upon

Lead Regional Growth Managers
- Manage, mentor, and develop a team of Regional Growth Managers in markets, empowering them to take ownership of their respective markets.
- Oversee key local growth projects and initiatives, ensuring they are executed efficiently, on time, and with measurable impact.
- Implement structured processes and best practices to scale local market success across multiple regions.
- Drive a culture of accountability, agility, and data-driven decision-making within the regional growth team.

Optimize player experience & commercial operations
- Act as the local outreach of Growth Marketing teams, ensuring that best practices, campaigns, and promotional strategies are effectively implemented across markets.
- Identify gaps or inefficiencies in local operations and collaborate with cross-functional teams to improve workflows, automation, and execution speed at scale.
- Drive a test-and-learn culture, ensuring that regional initiatives are continuously tested, measured, and iterated upon with local nuances to optimize engagement, retention, and commercial performance.
- Establish structured reporting and feedback loops, ensuring that insights from local markets inform broader Growth Marketing strategies and contribute to continuous innovation.
- Ensure all local initiatives are executed in compliance with regulations and safer gaming principles.

Market Intelligence & continuous innovation
- Stay ahead of industry trends, market dynamics, and competitor strategies, ensuring that Betclic remains at the forefront of innovation always.
- Leverage data and player insights to identify new growth opportunities and increase our market share penetration.
- Drive a culture of continuous learning and adaptation, ensuring that regional teams remain agile and proactive in a fast-changing environment.

WHO ARE WE LOOKING FOR?

Employees with a good dose of humour, respect and kindness, a little zeal and a real passion for their profession !

To Excel in this role, you should possess :
- Strategic thinking & business acumen - Ability to define a scalable growth framework, align initiatives with business objectives, and ensure sustainable commercial success.
- Leadership - Experience in leading, mentoring, and developing teams with international backgrounds, fostering a culture of accountability and performance.
- Cross-Functional collaboration - Strong ability to act as a bridge between local and central teams, ensuring effective communication and alignment across marketing, CRM, acquisition, and product teams.
- Agility & Adaptability - Ability to operate in a fast-moving industry, balancing long-term planning with immediate execution and quickly adjusting strategies based on market shifts.
- Data-Driven decision making - Strong ability to analyze market trends, player behaviors, and performance metrics, using insights to optimize growth strategies.
- Project & operational management - Experience in scaling and structuring processes to ensure efficient execution of promotions, growth campaigns, and regional initiatives.
- Problem-Solving - Ability to identify inefficiencies, implement solutions, and ensure operational excellence across local markets.
- Marketing & Commercial Knowledge - Deep understanding of customer engagement strategies, promotional activities, and local marketing execution to drive player activity growth.
- Growth Mindset - Proactive approach to identifying opportunities, testing new strategies, and continuously improving regional operations to drive business impact.

Experience :
- 8-10+ years of experience in a growth, revenue or marketing, leadership role within the digital B2C ecosystem.
- Experience in a high-growth digital business with a strong regional expansion or market operations focus.
- Proven experience managing multi-market teams and piloting teams across different business units and geographies.
- Strong analytical skills, experience working with KPIs, dashboards, and market insights to optimize growth.
- Mandatory English, fluency in French is a plus

WHAT ARE THE RECRUITMENT STEPS?
- If your application is selected, Elodie will contact you within a week for an HR pre-qualification interview (30 minutes). After that, you will have to complete an AssessFirst test (personality, motivations, and reasoning).
- Next, you will meet Paul - Growth Director, your future manager.
- We'll ask you toprepare a Use Case at home which you will later present to Paul and a stakeholder from theGrowth Product or Marketing team.
- You will also have an HR interview with Elodie, including a debrief on your AssessFirst test.
- Finally, you will meet Julien, Chief Operating Officer.

To ensure an optimal candidate experience, the Betclic recruitment process typically takes 4 to 6 weeks.

WHAT CAN YOU EXPECT?

25 days of paid leave and 10 additional REST days (RTT)

Meal voucher card credited with €11 per day (50% funded)

100% health insurance coverage for you and your children

50% reimbursement of public transport costs or an annual sustainable mobility bonus (€230 for commuting via eco-friendly transport)

Hybrid work model

Access to a vast training catalog, with opportunities for annual professional development

Exceptional office space featuring a rooftop for sunny breaks with a view of the Cité du Vin

Internal events to make your workdays more dynamic

On-site sports classes and tournaments (Pilates, circuit training, boxing, yoga, futsal, padel, tennis...)

Permanent contract (CDI) - Position available ASAP in Bordeaux

Betclic Group - 117 quai de Bacalan, 33300 BORDEAUX